Foxkalomaski | Moving Millions - Grosvenor - Our clients - Our Work

Objective / Issue

Promote four disparate shopping centres effectively and efficiently under one budget

Think

Centres that are of similar profile and offer can easily use similar campaigns so long as there is enough distance between them. We developed a unifying proposition for GSCF that respected and maintained core elements of individuality

Create

A campaign look and feel that engages, motivates, and is easily adaptable across all Centres

Deliver

A cohesive communications programme via press, TV, radio and promotional material that unites each Centre throughout the year, through seasonal event

MOVINGMILLIONS

Footfall increases of 3-7% and cost savings of 20%+

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“Fox Kalomaski has worked tirelessly to deliver the Grosvenor marketing programme. They have achieved far more than expected strategically and practically.”

Avis Sayer, CBRE